Alex is a recognized leader in the areas of real estate research, market intelligence, and industry best practices. He is a certified LEED Green Associate through GBCI, a member of ULI, and a licensed Broker through RECO. He spent the last five years working at PMA Brethour Realty Group, first as Research Analyst and later as Research Director, managing all aspects of the firm’s research department.
This role involved conducting comprehensive market analysis, including market research and feasibility studies, competitive market analyses, monthly market updates, focus groups, and demographic studies utilizing GIS mapping, for such clients as Mattamy Homes, Great Gulf, Metropia, Heathwood Homes, Dorsay Development, TACC, and the Niagara Region.
Alex’s role also included sales management, specializing in project pricing and marketing strategy, for various clients including Adi Development Group, Sierra Building Group, Lancaster Homes, Hi-Rise Group, Forest Green Homes, and Rose Corporation. Alex graduated from the Schulich School of Business with a Bachelor of Business Administration and a specialization in Marketing.